From the sneaker style city girls favor to the Zara outfit you’ll see on every street corner, we never fail to keep you up to speed on what New Yorkers are wearing. Today, we’re adding to the list and sharing the Reformation dress every in-store shopper is eyeing.

Earlier this weekend, I popped into Reformation’s SoHo location and quickly noticed the store’s most popular item. Nearly every girl was either holding, trying on, or waiting in line to buy this printed dress. While I didn’t personally purchase the Armadillo dress, I’ve tried on the style and can vouch that the silhouette is extremely flattering, so I can see why Ref shoppers are flocking to the summery piece.

Check it out for yourself below.

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via Who What Wear

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